Hi I’m Sophia, a Games Producer living and working in London. I work at Gamesys where we create awesome social casino games for iOS, Android, Kindle and Web. I love to be able to tackle ALL THE THINGS so my role is quite varied, covering Project Management, Product Ownership, Game Design, Art Direction and User Experience Design. I’ve been working in the games industry for 10 years and I love it.

I am organised, efficient and diplomatic with excellent people skills and a knack for problem solving. I am an ambitious, enthusiastic and optimistic person with a strong passion for creating innovative and fun products with great people. For me there is nothing better than building a great team and working closely with them to create user focused and fun experiences.

In my own time I am an artist, a graphic designer, an illustrator and a Lego enthusiast.


A jack of all trades is a master of none, but oft times better than a master of one

The above saying is often misquoted. The last line seems to of been lost with time, but reclaiming it makes being a “Jack of all trades” a good thing once more. That’s how I feel the producer role has become now in the games industry, especially in small teams, you can’t really just be a project manager, you need to be more. You need to know about brand, team management, analytics, art, game design, user experience, community management, systems, programming (a bit), live ops, player acquisition and marketing, when to say YES and when to say NO – as well as all that, you have to be the one who cares; for the team, the product, the player, the business. When shits gets real you’re the first in the office and the last to leave, you get the pizzas in to fuel your team through the crunch and bring them in donuts when the release is out. You’re the hero, the villain, a boss and a mate, and thorough it all you have to be able to switch on a smile and say “we can do this team!” And all of this is why I LOVE being a producer!


  • Collective eureka moments
  • Making use of metrics
  • Easy to understand documentation
  • Simple UX
  • Balanced teams
  • A strong product vision
  • Making things that are FUN


  • Unnecessary “Code Speak”
  • “My way or the highway” development
  • Mansplaining

Tools of the trade